Connect and engage voters

Input for campaign design

The mobile app landscape is no longer a place reserved only for interactive games, social networking or messaging. It is now an important new medium for making relevant political connections. In order to reach fast-paced and on-the-go voters, as well as  youth demographics, politicians are falling behind the game if they don't recognise the benefit of dedicated smartphone and tablet app to their political cycle and how this technology has the potential to influence elections. As smartphones continue to become sleeker and more advanced, users areless attached to their laptops, and instead, reaching into their pockets for entertainment, utilities, online research and most importantly - connectivity. [...]

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